Transforming Creativity into Opportunity
Find Your Perfect Projects
Uncover opportunities that match your specific expertise and value proposition. No more sifting through generic RFPs - our systems help you identify prospects for whom your unique approach can make the biggest impact.
Create Compelling Conversations
Uncover opportunities that match your specific expertise and value proposition. No more sifting through generic RFPs - our systems help you identify prospects for whom your unique approach can make the biggest impact.
Build Strategic Relationships
Nurture meaningful connections while focusing on what matters most. Our systems maintain consistent, valuable engagement with prospects, freeing you to create exceptional work for your current clients.
Develop Predictable Pipeline
Sleep better knowing your pipeline is always growing. Our systems continuously convert your expertise into meaningful opportunities, creating a predictable flow of revenue from projects you actually want.
Discover How it Works
Strategy Blueprint
We dive deep into what makes your practice special, mapping out exactly where your expertise creates exceptional value. Together, we identify the perfect prospects who'll appreciate your unique approach.
Your Target List
We harness your expertise which guides us in pinpointing exactly the right prospects. We build a quality database of potential clients who align perfectly with your strengths and ambitions.
System Creation
We create intelligent systems that work 24/7 to showcase your expertise. Each automation is precisely crafted to find opportunities and initiate valuable conversations when the timing is perfect.
Growth Acceleration
Your systems continuously deliver meaningful outreach that resonates with your ideal prospects. While you focus on creating exceptional architecture, we ensure your pipeline keeps growing.
What You'll Get From Our First Sessions
01
Opportunity Mapping
In our first session, we’ll explore:
Which types of projects in your portfolio have given you the best ROI – analyzing factors like fee levels, resource requirements, and profitability
How to identify similar projects before they go to tender, using specific market signals and trigger points we’ve found work for practices at your scale
The exact data points our system uses to spot when organizations are likely to need your expertise (e.g., planning applications, funding rounds, board changes)
How our systems scan multiple markets simultaneously to identify opportunities that match your specific expertise and project experience
A detailed review of your most successful projects and how we’d configure your opportunity identification system based on these specific examples
The exact process for turning your expertise into outreach that resonates with different prospect types across various markets and sectors
02
System Configuration
Then, we’ll show you:
A live demonstration of how your automation would work, using real examples of how we identify and qualify opportunities across different markets
The exact points where your expertise is needed versus what the system handles automatically – giving you a clear picture of time investment
How we integrate with your existing systems and workflows to minimize disruption to your team’s core work
Detailed examples of how your knowledge and project experience get transformed into valuable outreach that starts meaningful conversations
The specific team members who need to be involved and their exact time commitments (typically just key directors and marketing leads)
How the system adapts to different markets, languages, and business cultures while maintaining your practice’s standards and voice
03
Growth Projection
All this give you:
A month-by-month breakdown of system implementation, from initial setup through to full automation
Specific metrics we’ll track together: opportunity identification rates, engagement quality, conversation starts, and pipeline development
Realistic timelines for different types of projects – from first contact to meaningful conversation, based on project scale and sector
How your pipeline could develop across different sectors and regions, with actual examples of opportunity flow
The exact reporting you’ll receive – from instant opportunity alerts to monthly performance reviews
Clear ROI projections based on your current project values and conversion rates
How we measure success against your specific growth goals and adjust systems accordingly
Exactly when and how we refine the systems based on real engagement data
Frequently Asked Questions
How much of my time will this actually require?
Two focused 60-minute sessions get your systems running. After that, you choose your involvement: some directors spend 30 minutes a week reviewing opportunities, others just step in as soon as meaningful conversations emerge. Your systems handle all the daily work, delivering opportunities to your inbox as soon as they're created, plus a weekly summary of all activities. We meet monthly for 90 minutes to review strategy and refine your approach. You stay focused on design while your pipeline builds automatically.
Which team members need to be involved in the process?
We meet monthly with your key creative leads to understand the innovative solutions they're developing and the value they're creating for clients. These regular insights ensure your outreach always showcases fresh thinking and relevant expertise. By capturing your team's latest work and approaches, we keep your outbound content current and compelling. It's a light-touch process designed to turn your ongoing creative excellence into continuous opportunities, while keeping your team focused on what they do best.
How does this fit with our existing CRM and systems?
Whether you're using a sophisticated CRM or simple spreadsheets, our systems adapt to your current processes. We can integrate with your existing platforms or provide a complete solution - whichever creates less disruption. The focus is on enhancing what works while automating what doesn't, ensuring your teams maintain familiar workflows while gaining powerful new capabilities.
What happens to our current business development processes?
We take your successful BD approaches and enhance them through intelligent automation. Your core strengths stay the same, but we refine the process to work more efficiently at a much larger scale. Our systems help you engage more prospects, respond faster, and build relationships more effectively - all while requiring less time from your team. Think of it as evolution rather than replication: your expertise and personal touch, optimized to create more opportunities.
What kind of results can a practice like ours expect?
From day one, your systems start actively creating opportunities by showcasing your expertise to perfect-fit prospects. Within the first month, you'll see meaningful interactions with organizations who could benefit from your unique approach. Your automation then maintains these connections by consistently demonstrating how your expertise could transform their challenges into opportunities. This proactive approach means you're initiating valuable conversations and uncovering potential projects before they're even formalized - putting you in control of your pipeline's growth.
How do you maintain our practice's distinctive voice?
Your voice isn't just preserved - it's the foundation of your outreach. We start by understanding what makes your approach unique: your design philosophy, how you solve complex challenges, the specific value you create for clients. Every piece of automated outreach is then crafted to reflect these insights. Your expertise and creative perspective shape every interaction, ensuring communications feel as considered as your architecture. We amplify what makes you different, turning your distinctive voice into a powerful tool for growth.
How do you ensure our approach and insights remain confidential?
Your expertise and insights are protected by dedicated systems built solely for your practice. Each element - from your unique approaches to your outreach strategies - remains completely private. We never share methodologies between practices or reuse successful strategies. Your growth engine is precisely that - yours. It's built specifically around your distinctive strengths and remains your exclusive competitive advantage.
Who controls what content goes out to potential clients?
You maintain complete control over every aspect of your outreach. Your systems identify opportunities and create tailored content based on your expertise, but you always approve what gets sent and when. The process is streamlined for busy practice leaders - quick reviews, easy refinements, and clear oversight. Your automation handles the heavy lifting of creating opportunities, but your judgment guides every interaction.
What's the investment after the free tool?
After seeing how your systems could work, there's a monthly management fee that keeps your growth engine running at peak performance. This ensures your outreach stays fresh, your automation remains optimised, and your pipeline continues growing. We customise packages based on your practice's specific goals - but first, let's start with your free outreach tool. Get in touch to discuss the right approach for your practice.
How do you measure success for a practice like ours?
Success means consistent revenue from projects that truly value your expertise. While we track every meaningful conversation and opportunity, what matters is building a reliable pipeline of right-fit projects - not just more leads. This approach lets you forecast growth with confidence and make strategic decisions about your practice's future. The goal isn't just winning work; it's creating a sustainable flow of projects that appreciate your unique value.
Ready to Attract More of Your Ideal Projects?
Hi There, I'm Jake
Why I love doing this:
I spent 13 years in an architectural practice, watching it grow from 10 to 100 people. It taught me something important: the best architects and consultants create incredible value for their clients, but they’re often too busy delivering exceptional work to demonstrate this in an authentic and credible way.
When I moved into business development leadership, first at a global architectural practice and later at innovative tech companies, I was driven by a single mission: to help creative practices win the recognition and opportunities their expertise deserves. I saw brilliant minds held back by outdated business development approaches that drained time and energy from what really matters.
That’s why I created PKNS. I believe passionately that consultants should be free to focus on what they do best, while their expertise works 24/7 to create the right opportunities. It’s about building something that truly respects both the craft and the commercial reality of running a successful practice.